Link Building is very important to improve your website’s position in search ranking. It advantages in creating awareness, reliability and visibility of your website. But remember it is also crucial to give links to authority website else it may harm your website more than helping it.
Some of the link building quality managements are link position, link authority, link age etc. Our SEO expert takes care of these issues and creates a list of authority links, then they start doing link building because Google gives a huge importance on link popularity when ranking a site.